What Do the Red/Green Colored Numbers Mean in Sales Statistics?
Overview
Throughout the SellerLegend Sales Statistics screens, you will notice numbers displayed in red or green text. These colors do not indicate whether a number is positive or negative. Instead, they represent the variance (change) compared to a previous time period.
How It Works
| Color | Meaning |
|---|---|
| Green | The value has increased compared to the prior period |
| Red | The value has decreased compared to the prior period |
Comparison Periods
The comparison is always made against the equivalent prior period:
| Current Period | Compared To |
|---|---|
| Today | Yesterday |
| Yesterday | The day before yesterday |
| This Week | Last Week |
| This Month | Last Month |
| This Quarter | Last Quarter |
| This Year | Last Year |
Important Distinction
The color coding reflects directional change, not whether the number itself is good or bad. For example:
- A red refund amount means refunds decreased compared to the prior period -- which is actually a positive outcome
- A green refund amount means refunds increased -- which may be cause for concern
- A green revenue figure means revenue went up compared to the prior period
- A red revenue figure means revenue went down compared to the prior period
Key Points
- Red and green indicate variance against the previous period, not positive/negative values
- Always consider the context of what the metric measures when interpreting the color
- This color coding appears across all Sales Statistics views in SellerLegend
- The comparison period changes automatically based on the time range you have selected